Ever since I was a child, spending my summers in Galicia, my most prolific memories have been comprised largely of smells. The connection between a scent and the memory it connects to is so wonderfully personal. It's something that is so individual and unsharable, yet also somehow universal.
For me the fresh, verdant mornings in Galicia, where petey, earthy, dewey mornings mingled with baking and coffee, are as clear in my mind today as they were when I was a little girl.
Essential oils are dermatological powerhouses, and the ones I selected for our products have incredibly powerful effects on skin's smoothness, strength and appearance. But these oils are more than just amazing in terms of what they do to your skin. They also have wonderful aroma-therapeutic qualities, and their scents can be blended in ways which are so evocative and calming.
When I was blending our products, it was important to me that the scent of Alex Carro products had certain qualities. I don't feel like a scent should ever be overly self-conscious. I love scents that subtly unfurl themselves rather then overpowering you. Something evocative and multi-layered always wins out over something that screams.
To create a scent that was sophisticated and uninvasive, I delved into my background in aromatherapy. Unlike creating a perfume, a face oil like ours requires a scent blended from essential oils, which release slowly as the oil is massaged into skin and balances a cleanness with a quiet, cool therapeutic ritualism.
We brought the scent in rose oil, which is uplifting, calming and floral. The oil has amazing rejuvenating qualities on skin, and the scent is truly joyous. Lavender oil is also incredible for your complexion, adding plumpness and smoothness, and give the scent a herbaceous edge, which is extremely relaxing on the nose.
I wanted the scent to be a balance between masculine and feminine, and frankincense and patchouli essential oils added deeply complex, resinous, earthy musk tones that trigger a much more satisfyingly complex and curious subtext to a floral scent, and gives it an ever-so-slightly spicy touch that is barely perceptible but quietly exhilarating.
All the oils are chosen for their unique impacts on skin, but the smell of these oils in particular creates a blend that I never tire of. The scent is finished off with geranium oil, which is fresh and green, with an almost minty lushness that takes me right back to those days in Galicia, with the verdant richness that makes me instantly relax, even when I am running around the city.
Using our Balancing Face Oil, I find the scent soothes me deeply. It is so evocative, but doesn't dominate. I often use perfume, so I don't want cosmetics that are overly perfumed themselves. But massaging the oil into my face and neck at the start and end of each day gives me a tiny aromatherapy session that makes me feel fantastic.
For our cleanser, I opted for a much fresher, cleaner smell to mirror the cleansing action. Pettigrain, which has a sharp, green scent, with a hint of orange, gives it a really purifying quality, along with palmarosa, a tropical grass, and close relation to lemongrass and citronella.
For our multisue Balm, I wanted something much more homely and comforting, so we developed a gorgeous blend of calendula, which has such a uniquely musky aroma, and chamomile, which has an almost hay-like, appley, floral tone and is incredibly soothing.
I want our products to be multi-sensory, and adding scents which are lovingly crafted to evoke the kind of sumptuous landscapes I love makes them truly unique and gratifying.
If you haven't tried them yet, get yourself a sample set and run yourself a bath. Take a deep breath and let us transport you to a much quieter, fresher place for an hour or so.